Not everyone has a huge budget to market their website or blogs. Some are just startups and are not comfortable with investing a lot of money into something that may not work out.
Everyone who is in the online business wants to market their work. Here are some of the ways in which you can market your work online without spending a penny.
1. Setup your Business on Social Media Platforms
Social media is a great platform for you to offer your products and services to your potentials customers.
You can post your ads on various groups on Facebook or can comment on a someone’s status. But be aware that someone can report you for SPAM!
Obviously, you can get a lot of customers by posting a paid ad on Facebook; but something is still better than nothing right!
Here another trick for you, when you go to the creating an ad section you can find lots of amazing data about your target audience. You can use that data to craft a marketing strategy for yourself without even paying a penny for ads.
2. Content Marketing
Now hiring a professional Content Marketer can be expensive. Not everyone can be a great content writer or a marketer.
But you do have something – and in spades! Knowledge about your business.
You can certainly write about that. It may not be the most catching content on the market but it’s still something out to connect with your potential customers.
According to a recent study, online businesses that blog get 67% more leads per month than businesses that don’t blog.
3. Creating a Referral Program
It is a direct marketing strategy in which you ask your existing customers to get you new customers and get some profits or benefits.
It is a very basic marketing technique and is still wildly successful in the market.
Guest Blogging is a powerful tool in the market. You can guest blog on many different sites and can backlink your website or blog with it.
Another way is to have Guest Bloggers on your websites.
It follows the same principle as above. Everyone wants to market their business so what’s the best way to get them by adding more interested people.
Here are some of the ways from which you can get customers without spending money.
It will take time and a lot of effort; but, well nothing comes easy.